10 Simple Content Marketing Hacks via @marketingland #startup #lifehack #marketing

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Content marketing - the latest must-do in every small business and startup's daily business regimen.   From testing placement of content blocks to photos to smaller details like sub-headers, a business owner can easily get overwhelmed with all the latest optimization advice.  

Here's an article about 10 simple content marketing hacks that can cut down on some of the chaos.

Our favorite part:

Upworthy’s editorial process makes writers come up with 25 headlines for every content piece — 25!! That’s no joke. They understand that the first title isn’t always the best, and ideas will organically arise in the process of hammering out many. Plus, they combine this strategy with testing — i.e., find out which title actually draws in the most readers, rather than relying on best guesses.

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